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The Unsung Hero of Launch Success: Material Support Systems

September 24, 2025
The Unsung Hero of Launch Success: Material Support Systems

At Emotiv, we believe every smooth launch has a hidden backbone: Material Support Systems (MSS).

They don’t make headlines, but they keep production moving, costs under control, and commitments intact.

Too often, supply chain stories focus on engineering breakthroughs or sleek new lines. But behind the scenes, MSS is what ensures the right part shows up at the right time, every time.


Why It Matters to Our Customers

When MSS works, you don’t notice it. When it doesn’t, everything grinds to a halt.
That’s why we’ve built our approach to MSS around accuracy, flow, and resilience.

For customers, that means we can help you:

  • Cut premium freight costs by millions

  • Reduce yard congestion and dwell times

  • Keep builds running with 99%+ accuracy

  • Scale seamlessly across multiple sites

It’s about more than moving parts. It’s about protecting launches, schedules, and trust.

Inside Emotiv's MSS Process

Here’s how it works in practice. MSS combines optimized freight management, precision logistics, and streamlined material flow into one integrated system.

A recent program with a leading automotive OEM shows what that looks like in action:

  • Greenfield facility built from scratch → optimized 50% of dock space for high-volume throughput.

  • Premium freight savings → reduced costs from $8M annually to under $3M.

  • Yard congestion relief → cut trailer dwell time from 1,000+ hours to 600.

  • Transaction accuracy → 750,000+ loads processed at 99.6% accuracy.

  • Seamless continuity → zero customer disruptions during implementation.

It wasn’t about creating something flashy — it was about building a system that quietly enabled the launch to succeed.

Smarter Ideas, Stronger Outside

MSS is often called the “unsung hero” because its success is measured in what doesn’t happen: the line doesn’t stop, deadlines don’t slip, and costs don’t spiral.

At Emotiv, we see MSS as more than logistics. It’s a reflection of our culture — continuous improvement, smarter processes, and teams empowered to solve problems before they reach our customers.

That’s what builds stronger partnerships, smoother launches, and better outcomes.

Stay Ahead With Us

Follow Emotiv on LinkedIn to see how we’re helping our customers move faster, scale smarter, and build better.

Explore more at www.emotivmobility.com

Or, if you're ready to connect directly, email us at contact@emotivmobility.com